Fino Payments Bank Launches “GATI” Savings Account:
Fino Payments Bank has launched a new digital savings account named “GATI” a term meaning “speed” in several Indian languages with the aim to deepen UPI transaction penetration in rural and semi-urban areas of West Bengal. By offering an affordable, zero-balance account with instant transaction capability, Fino seeks to empower digitally-inclined customers, especially those underserved by traditional banking systems.Fino Payments Bank has built its presence by leveraging a merchant-based banking model, especially in areas with limited access to formal banking infrastructure. With over 40,000 merchant points in West Bengal, the bank aims to facilitate easier onboarding into the digital financial ecosystem. The rise in smartphone penetration and the government’s push for Digital India have made it necessary to design banking products that are fast, easy, and inclusive.
