GI-Tagged Joha Rice:
India has facilitated the export of 25 metric tonnes of Assam’s GI-tagged Joha rice to the United Kingdom and Italy, expanding access to niche agricultural products in global markets.Joha rice is a short-grain aromatic rice variety known for its distinctive fragrance, soft texture, and traditional cultivation practices.It received Geographical Indication (GI) status in 2017, recognizing its unique origin and traditional cultivation in Assam.The rice originates from Assam in Northeast India, where it has been cultivated for centuries as part of traditional agricultural systems.It is culturally associated with Assamese cuisine and festivals, often used in special dishes.


