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Haat on Wheels Initiative

Kumari Sonali

Haat on Wheels Initiative:

The Ministry of Textiles launched the “Haat on Wheels” mobile handloom marketplace during the 11th National Handloom Day celebrations on August 5, 2025, in New Delhi.A mobile retail platform designed to take authentic handloom products directly to urban consumers, launched as part of a national campaign to promote handloom heritage. Ministry Involved: Ministry of Textiles .Implemented in partnership with the National Handloom Development Corporation (NHDC). Aim is to promote indigenous handlooms, improve market accessibility for weavers, and bring sustainable fashion to mainstream retail channels.

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