Orange Economy:
Prime Minister of India championed the ‘orange economy’ at the World Audio Visual and Entertainment Summit (WAVES) 2025 in Mumbai, urging global companies to “Create in India, Create for the World.”The orange economy, also called the creative economy, includes economic activities driven by culture, art, media, innovation, and intellectual property.It spans film, music, design, gaming, publishing, performing arts, advertising, and digital content creation.