WHO 3 by 35 Initiative:
The World Health Organization (WHO) has launched the 3 by 35 Initiative, aiming to reduce harmful product consumption and generate sustainable public revenue through targeted health taxes.A global initiative to increase the real prices of tobacco, alcohol, and sugary drinks by at least 50% by 2035 through higher taxes. Launched By: The World Health Organization (WHO), in collaboration with global development partners, civil society, and governments. Objective is to reduce consumption of harmful products, improve public health, and mobilize US$ 1 trillion in additional public revenue by 2035, thereby supporting the Sustainable Development Goals (SDGs).
