One Station One Product Initiative:
The Ministry of Micro, Small and Medium Enterprises (MSME) is promoting the products of Divyangjan artisans through the One Station One Product (OSOP) initiative.
- One Station One Product Initiative was launched in 2022.
- It is an initiative of Indian Railways.
- It aims to enhance livelihoods through skill development for local artisans, weavers, and craftsmen. Sale outlets are provided at stations nationwide, allotted through a tendering process.
- It leverages the extensive reach of Indian Railways to transform stations into accessible marketplaces for regional products.
- OSOP was scaled up through a structured rollout, with stalls allotted on a rotational basis at nominal fees to ensure wider participation.
- The OSOP initiative is helping artisans expand their market reach by improving visibility, creating better sales opportunities, and supporting sustainable livelihoods.
- Railway divisions implement the scheme in coordination with state agencies, SHGs, and Micro, Small and Medium Enterprises (MSMEs).
- It is playing a crucial role in reviving traditional crafts that were gradually losing prominence.
