Swachh Diwali Shubh Diwali Campaign:
The “Swachh Diwali Shubh Diwali” campaign, launched by the Ministry of Housing and Urban Affairs (MoHUA) from October 28 to November 3, 2024, aims to integrate the festival of Diwali with the Swachh Bharat Mission’s goals of cleanliness and sustainability.
- “Swachh Diwali Shubh Diwali” Campaign objective is to Promote cleanliness beyond homes to public spaces and neighborhoods, reinforcing the values of the Swachh Bharat Mission.
- It Emphasizes plastic-free celebrations and “Vocal for Local” to minimize environmental impact.
- It Aligns with principles of public service and sanitation, encouraging Diwali celebrations that support marginalized communities.
- It Engages citizens to create a cleaner, more inclusive Diwali celebration in line with collective well-being and sustainability.
