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SWAYATT Initiative

SWAYATT Initiative:

The Government e Marketplace (GeM) commemorated six years of Startups, Women & Youth Advantage through eTransactions (SWAYATT) initiative at New Delhi

  • SWAYATT Initiative was launched on 19th February, 2019.
  • It was conceptualised with a clear objective of invigorating participation of women-led enterprises and youth in public procurement.
  • SWAYATT is the GeM portal’s commitment to enhance ease of doing business and establish direct market linkages to annual public procurement for startups, women entrepreneurs, Micro & Small Enterprises (MSEs), Self Help Groups (SHGs) and youth, especially those from backward sections of the society.
  • It is rooted in GeM’s foundational pillar of social inclusion.
  • It is an online market platform that was set up in 2016 to facilitate the procurement of goods and services by government ministries, departments, public sector undertakings (PSU) etc.
  • It has been envisaged as the National Procurement Portal of India.
  • This portal was developed by the Directorate General of Supplies and Disposals (Ministry of Commerce and Industry) with technical support from the National e-governance Division (Ministry of Electronic and Information Technology).
  • It is a completely paperless, cashless and system-driven e-marketplace that enables procurement of common-use goods and services with minimal human interface.