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UIDAI Launches Aadhaar Mascot Design

Kumari Sonali

UIDAI Launches Aadhaar Mascot Design:

The Unique Identification Authority of India (UIDAI) has announced a nationwide Mascot Design Contest aimed at finding an official visual ambassador for Aadhaar. The competition is being hosted on the MyGov platform and is open until 31 October 2025. Participants — either individuals or teams — can submit original mascot designs along with a concept note explaining how their creation embodies Aadhaar’s spirit. The winning designs will receive cash awards totaling up to ₹1 lakh, plus certificates of recognition.

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