One District One Product Merged With Districts As Export Hub:
The ODOP initiative operationally merged with ‘Districts as Export Hub (DEH)’ initiative of DGFT, Department of Commerce, with the Department for Promotion of Industry and Internal Trade (DPIIT) as a major stakeholder.
- ODOP was launched by the Ministry of Food Processing Industries, to help districts reach their full potential, foster economic and socio-cultural growth, and create employment opportunities, especially, in rural areas.
- It aims to do this by identifying, promoting and branding a product from one district.
- Its objective is to turn every district in India, into an export hub through promotion of the product in which the district specialises.
- The initiative plans to accomplish this by scaling manufacturing, supporting local businesses, finding potential foreign customers and so on, thus helping to achieve the ‘Atmanirbhar Bharat’ vision.
- The one district one product launch date is January 24, 2018, by the Uttar Pradesh Government, and due to its success, was later adopted by the Central Government.
- This initiative is carried out with the ‘Districts as Exports Hub’ initiative by the Directorate General of Foreign Trade (DGFT), Department of Commerce.
- The Department for Promotion of Industry and Internal Trade is an important stakeholder.
- In the scheme, the ODOP product is identified by the state for a district.
